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Online Promotion & Marketing:

The Power Of Giving.
By: Jamie Ritchie

1. Why give away what you could sell?

That's a fair enough sort of question. If you write an ebook or report then surely you should be paid for your sharing your knowledge with others.

But if you put a price on your work, especially if you are not yet recognized as an expert in your field, you will probably find your work being overlooked.

Why not make it freely available to anyone who might be interested in your topic of expertise & promote yourself in the resource box you put at the bottom of your report.

Allow it to be reprinted as long as your resource box is included.

2. What do you give away?

Take a look around your website. What is your expertise? Use your knowledge to create an article or report you know your clients would love.

Write a "How to" article or "5 steps to" article. As long what you give away helps or solves a problem for someone, it will help you to get established in your field.

An Ebook can be a great way to send a message. Ebooks don't have to be 4 or 500 pages long. It can be as short as 5, it's up to you. Make it long enough to say what you need without filling it with a load of waffle. Don't forget to promote yourself with a resource box somewhere in your work.

3. Where do you give it away?

Start a newsletter & write your own articles for it. To have fresh original content is the best way to build a subscriber base.

Post your articles on your own website for your guests to read. As you write more articles keep adding them as fresh content to keep your guests returning.

There are many websites you can list your work on. Webmasters who are searching for content for their own site will use your work in exchange for your resource box being left at the bottom of the work.

4. Putting it all together.

Write an article or report. Sign it with a resource box. Use it in your newsletter, your website & let others use it as well.

Every web site it appears on will link back to your own site. If readers like what they read they will follow the link to your site. These same links will also help your search engine rankings & increase the popularity if your site.

The more you write & the better you get will only see more people following your links to your site. That in turn exposes your products to more & more people, which in turn means more & more sales.

That My Friends Is The power Of Giving!

About the Author



Jamie Ritchie
Author of The PTP Newsletter Copyright © 2007
Subscribe below for weekly list & business building news.
mailto:ptpnews@GetResponse.com
http://www.thepathtoprofit.com
jgrich@thepathtoprofit.com

This article was posted on March 12, 2007


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