Effective Keyword Optimization and Analysis Techniques
By: Thomson Joseph
Keyword optimization involves vital keyword selection and placement strategy depends on successfully identifying your industry related important keywords and then where you can place those keyword for maximum effectiveness.
Effective use of keywords optimization and Phrases on your website
Key to successful web optimization begins with effective use of keywords selection and placement. When researching keywords to use on our website we need to understand how customers really search. As web visitors get more and more internet savvy, they have started searching for two or three words phrases instead of a single word. As study suggest people are using more than a keyword for searching on the net.
By fine-tuning your keyword selection, you're targeting traffic that is looking for your particular web page. You'll stand a much greater chance at getting top rankings under the particular keyword phrase. Once you've achieved this, move on and look for another competitive keyword phrase. This will get leads for your website.
Ask your customers for advice what they think when surf the net. As a family member, a close friend, or your next door neighbor how he or she might try to find your site on the web. Get different opinions.
Consider keyword phrases that are distantly related to your industry and the competitive are on the web. Web is full of bad spellers, and they're certainly to use this misspelled keywords, take advantage of that by including these misspelled version as on of your keywords.
If your services are region specific then concentrate on the keywords and phrases that are relevant to that particular region, it may be a country, city, or area of that particular city. People in different area express words differently capitalize on this to get maximum advantage of your keywords and phrases.
Stop using “Stop Words” these are the common words that are often totally ignored by the search engines. Don't use inappropriate keywords. If you have a particular keyword or phrase in your met tag or web page which is not relevant to content of your website, certain search engines could find yourself banned for those engines altogether.
This article was posted on February 24, 2007
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